Consulting & Speaking

On occasion, I have had the opportunity to offer advice to companies on marketing issues. I generally provide guidance on the topics that I research: branding, price image, and customer experience, though I have also consulted on marketing strategy more generally. Some of the companies I have consulted with include:

  • Walmart
  • FedEx
  • Lilly
  • Afflac

From time to time I also have the privilege of speaking to people about some of the latest research in consumer psychology.These groups include prominent businesses and professional and research societies:

  • The Home Depot
  • The National Elder Law Foundation
  • Energy BBDO (video)
  • Yale University Center for Consumer Insights
  • Marketing Science Institute

If you are interested in having me come and speak to your group, or to consult with you on a marketing problem, please contact me.

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